The Cause Report

Young women (13-24) are concerned about the environment and suggest that it take top priority when it comes to government and corporate spending. Spending habits are definitely swayed in favour of companies who support social causes. Find out which companies they applaud, where they get their information from and more!
The Cause Report, published by Youth Culture Research, contains key information critical to companies targeting young women (13-24) with cause marketing on their mandate. Youth Culture Research surveyed 459 young women to understand the effects of cause marketing and to measure their awareness of corporations and their causes.  Find out which companies are on the radar and who they applaud at doing a good job in their promotions.
Attachment Size
Cause Survey pdf 1.1 MB

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